Building a Culture Requires Values and Trust
The answer is in having clear, established values that can align your team behind common goals. This is a key attribute of any business that has success finding and keeping the right talent. Culture is built when values are combined with trust, according to Simon Sinek, and culture is what ultimately pushes your entire company forward to new heights. Here are four values that can help you walk the walk, not just talk the talk:
- Listen to your team. Your team members always need to feel heard and valued. Business leaders who don’t listen to their employees can reduce engagement and unity, not to mention miss out on some good ideas.
- Invest in your talent. Each member of your team is a professional who will help you reach your goals, if you make investing in them one of the core values of your organization. Continue to prioritize them and their professional development, and it’ll pay dividends.
- Care for your entire organization. It’s easy to have favorite employees, but this is a surefire way to create an unequal workforce and ruin trust. Instead, make sure every team member knows that they matter, and are essential to the success of the organization.
- Lead by example. One of the most important ways to make sure your team shares your vision is by sharing it with them yourself. Show the team how the organization can achieve success, and how it will get there, by your own actions as a leader.
Adopting value-driven leadership isn’t a short-term solution. Your company’s values have to be continually reinforced, held by everyone in the organization, exemplified by your leadership and always evolving. By sticking to the values that you set, you’ll encourage transformative growth for your business and employees. Embrace your values and keep your vision sharp, alive and on-target.