Lucy - BQ Magazine EditorJust like major companies, there is a ton of tech for SMBs to use to full advantage. With some relatively minor changes to how your business operates, you, too, can use modern marvels of business innovation to drive your company forward and accelerate growth at a steady scale.
Virtual and Remote Technologies
Remote and virtual technologies can open up the world to your SMB. Cost-effectiveness is among the many uses of these tools. Imagine needing to take a trip. That’s an expense you may not be able to afford. But a webcam and mic can set you up for a meeting in minutes. Also, consider how a medical establishment is run. Today, a virtual medical receptionist can access records, write reports, and analyze data without having to be present at the office.
AI and Automation Tech for SMBs
AI and automation are everywhere today. Yet only around 25% of small businesses use AI, but the figure is growing. A report by Deloitte found that another 25% are currently planning to invest in AI in the future. There are many good reasons, but SMBs will see immediate benefits:
- AI-powered chatbots can handle basic customer needs, freeing up your time.
- Automated analysis can use customer data and feedback on custom newsletter ideas.
- Stock control apps can monitor and predict what you need and when to order items.
Customers today actually expect chatbots and enjoy using them so they can contribute to a better CX. It would take a long time to analyze data to tailor comms to each customer, but AI can do it pretty quickly. Stock issues can be avoided with the use of smart inventory technology.
Cloud-Based Solutions
Cloud-based solutions don’t have to be so mysterious. You probably already use some and may not even know it. Apps such as DropBox, Microsoft Office Online, and even Facebook are examples of cloud services. For businesses, cloud-based technologies are more than a choice, they are a necessity. Services such as Google Drive are excellent for simple file sharing and office functions. However, Azure and AWS offer advanced tools for innovative business.
SaaS Tech for SMBs
SaaS tech for SMBs can drive better business and save you some money. But what is SaaS? All this means is that software is a service and typically involves using an online tool for a monthly payment. As a small business, you can benefit from some of the best that are available:
- Collaboration and project management apps such as Asana and Slack are a Godsend.
- You can manage finances and accounts with apps like Quickbooks and Freshbooks.
- Managing a website is easier than ever with platforms such as Wix and WordPress.
HaaS for Small Business
Like SaaS, Hardware as a Service (HaaS) refers to equipment you can hire instead of purchasing. A good example is a suite of office desktop PCs. Why spend thousands when you can hire them for a fraction of the cost? This is also a vital lifeline when money is tight, and you need expensive specialist equipment. For example, imagine needing to pay for CNC machines for a custom manufacturing business. Instead, you can use a HaaS provider to rent them.
Online Tech for SMBs
Online systems can be a boon to small businesses. A good example is Search Engine Optimization (SEO). Although around 64% of small businesses have a local SEO presence, roughly 70% don’t have a solid SEO strategy. Here are some more you can consider:
- You can utilize platforms like Shopify to take your business online into eCommerce.
- Digital marketing provides a stable platform for advertising to relevant online customers.
- SEO is a powerful and cheap way to get noticed and stand out in a competitive niche.
Getting into eCommerce opens up a whole new front for your business. With digital marketing, you will attract customers more likely to buy, driving growth. But with the use of various SEO methods, you can drive even more traffic to an online storefront, blog or social media page.
Wireless ePOS Systems
Point of sales (POS) is obviously vital for many customer-focused businesses. If you operate a retail store of any kind, you know how difficult customers can get. Wireless POS systems eliminate the frustration of waiting by having staff come to the customer. This has revolutionized specific sectors such as retail, leisure, hospitality, and even entertainment. It is also a safer way to do business through secure payment processors instead of keeping cash.
Summary
Virtual and remote technologies are among the most innovative tech for SMBs you can use right now. You can also consider SaaS and HaaS systems that require monthly payments for typically expensive tools you need. And why not consider safe and secure, and wireless ePOS?