A bondmobile in action on the streets of New York City
That’s bondmobile. Not Batmobile. But the efforts of this startup may be just as heroic if you’re looking for a package to be delivered quickly, using less carbon emissions.
The startup, called Bond, is operating in the New York City boroughs of Manhattan and Brooklyn, where operators have cut carbon emissions from delivery trucks by 22%, says CEO Asaf Hachmon. The plan is to expand to two more cities by the third quarter of this year.
The startup uses tiny storefronts, garages and parking lot (which Bond calls nano distribution centers) instead of giant warehouses and third-party services, Hachmon explains.
“This enables items to be stored close to where the customer lives. When the customer places an order, our team uses a unique electric trike (bondmobile) to make the delivery and ensure that they are at the customer’s doorstep in no time,” he said in an email.
There aren’t any James Bond-ish gadgets, unfortunately. But beyond regular ol’ packages, the startup also offers direct-to-consumer brands a way to schedule same-day delivery, pickups for returns, product exchanges and even try-ons.
What they deliver runs the gamut from meal kits to household items to larger furniture like mattresses. The cost of deliveries in Manhattan and Brooklyn ranges from $8 to $12.
The nano distribution centers, or NDCs for short, collect inventory once per day, at night, to ensure that the trucks bringing in products are not sitting in traffic and contributing to congestion.
From there, all of the last-mile delivery is managed by the startup’s team using bondmobiles, “which we’ve found to be much more efficient (both in accuracy and speed) and environmentally friendly,” the CEO says.
“Our aim is to give our customers the best last-mile experience they can have and a huge part of this is transparency.
“In addition to allowing shoppers to schedule deliveries and communicate directly with their delivery person, they are also able to see where their package is located throughout the entire delivery process, not just when the order has been placed/shipped/out for delivery.”
Bond CEO Asaf Hachmon
How has the age of “social distancing” changed Bond’s business?
The company has been around since the pre-pandemic days of March 2019, and is co-headquartered in New York and Tel Aviv. It was born out of an online grocery company called Shookit.
“From an operational viewpoint, we’re changing with the world around us,” Hachmon says, and the company has put an emphasis on sanitation and following expert health and safety recommendations.
“From a logistics viewpoint, we’re seeing a surge in demand mostly from digitally native brands that sell essentials (meal kits, well-being, household items, etc.),” Hachmon says.
The CEO notes that people—and brands—have been distanced from each other in recent months.
So Bond has been trying to create “delightful moments” for its customers when making deliveries.
“For example, we added origami postcards to deliveries so that consumers and their children have something to do that’s fun and can take their minds off the pressures our world is facing for a little bit.”
Another view of a Bond trike
NIR ARIELI Source